WeChat Advertising Update for the Beauty & Skincare Industry: Regulation of Medical Beauty Ads in China

On September 14, 2021, China’s People’s Daily newspaper criticized the aggressive advertisements of cosmetic surgery, procedures, and treatments on public transit and social/mass media as overwhelmingly pervasive. Xinhua reported the plastic surgery market in China is expected to boom to $46.54 billion by 2022. However, will Beijing let this happen in the foreseeable future?

Top Criteria to Select the Right Influencer for Your Business

Little Red Book Aug 2021 Update - How to Start Your Own Live Audio Chat

Chinese Marketing, Redbook Marketing, RED Marketing, 小红书, Social Media Marketing, Little Red BookFlorence LAugust 18, 2021Little Red Book Marketing Agency, Little Red Book, Little Redbook Marketing, Little Red Book Marketing Tips, RED (小红书), RED Growth Strategy

LITTLE RED BOOK Aug 2021 Update - New 'Clubhouse' Like Audio Chat Function

Chinese Marketing, Social Media Marketing, Redbook Marketing, RED Marketing, 小红书, Little Red BookFlorence LAugust 18, 2021Little Red Book Marketing Agency, Little Red Book, Little Red Book Marketing Tips, Little Redbook Marketing, Chinese Influencer Marketing, RED (小红书), RED Growth Strategy, Chinese Social Media

These 3 Mistakes are Hurting Your Brand’s Little Redbook Account Performance

New to Little Redbook? Avoid these 3 content creation mistakes to create high-performing content on this popular Chinese social media platform.

Chinese Marketing, 小红书, Redbook Marketing, RED Marketing, Cultural MarketingFlorence LMay 1, 2021Catalyst AgentsLittle Red Book, Little Redbook Marketing, Little Red Book Marketing Tips, Little Red Book Marketing Agency

RED Marketing Case Study: How to Grow From 0 to 10K in 20 Days

Here’s how we helped Gloria grow her account from 0 to 10K in 20 Days

Chinese Marketing, Influencer Marketing, Marketing Strategy, Social Media Marketing, 小红书, Redbook Marketing, RED MarketingFlorence LMarch 25, 2021RED Marketing, RED Growth Strategy, RED Marketing Case Study

RED Marketing 2021: Here's Why RED (小红书)'s New Skin Test Function is Super Smart for Business

RED (小红书)'s New ‘Skin Test’ Function is super smart for business. It evaluates a RED user’s skin condition and suggests skincare products and regimens to drive more sales on the platform.

Chinese Marketing, Cultural Marketing, RED Marketing, Redbook Marketing, 小红书, Social Media MarketingFlorence LeungMarch 8, 2021RED Influencers, Redbook Marketing, RED (小红书), Vancouver Redbook Marketing Agency, Marketing on RED

How to Verify Your RED (小红书) Creator and Business Account

We are placing our bet on the fact that RED will become the next big Chinese social media platform. While WeChat is still the all-encompassing app that ‘does everything’…

RED Marketing, 小红书Florence LFebruary 26, 2021RED (小红书), 小红书 Marketing, Redbook Marketing, Redbook Advertising, Marketing on RED, Chinese Influencer Marketing, Cross-Cultural Marketing, Multi-Cultural Marketing, Vancouver Multi-Cultural Marketing Agency

3 Steps to Grow Your Brand on Xiaohongshu (RED)

With over 20,000 brands and nearly 10,000 third-party e-commerce merchants on RED offering more than 100,000 products. This platform is a gem that should not be overlooked especially if you own a consumer lifestyle brand. Read this article to find out the 3 steps you need to grow your brand on RED.

business, Chinese Marketing, Cultural Marketing, RED Marketing, Redbook Marketing, Social CommerceGuest UserJanuary 22, 2021RED Influencers, Redbook Marketing, RED Marketing, Redbook Advertising, Marketing on RED