4 Considerations to Build a Better Little Red Book Content Strategy & How to Apply Them to 3 Content Categories

In this blog post, we will cover 4 tips to build an authentic content strategy, and how to apply them in different content categories.

Bilibili, Chinese Marketing, Cultural Marketing, Influencer Marketing, Little Red Book, Marketing Strategy, RED Marketing, Redbook Marketing, 小红书Guest UserMarch 24, 2022Little Red Book Marketing Agency, Little Red Book, Little Redbook Marketing, Little Red Book Marketing Tips, Redbook Marketing, RED (小红书), RED Marketing Case Study, RED Growth Strategy, RED Marketing, RED Influencers, Marketing on RED, digital marketing, Chinese economy, Chinese marketing, Chinese Marketing Agency, Chinese Marketing, Vancouver Chinese Marketing Agency, Vancouver marketing agency, Vancouver WeChat Marketing Agency, Vancouver Instagram Marketing, Vancouver Multi-Cultural Marketing Agency, vancouver real estate marketing agency, vancouver digital marketing agency, Vancouver Redbook Marketing Agency, Vancouver Social Media Marketing

How to Leverage Your Headline and Cover Photo on Little Red Book

In this blog post, we get hands on and show you how to apply our tips to create content for RED! In the upcoming Little Red Book series, we will be getting into specifics of full-stack high-performing content on RED. Let’s get started with your post cover photo and headline!

Why You Need to Register A Professional Account for Your Business on Little Red Book

There were three types of accounts on the Little Red Book in the past: 1.) Business 2.) Personal and 3.) Verified blogger, which have been reduced to “Professional accounts” and “Non-Professional accounts” now. Within the Professional Accounts category, there is still a separation between Content Creators/Bloggers and Businesses. So the question is, what is it like to become a professional user on Little Red Book?

RED Marketing 2021: Here's Why RED (小红书)'s New Skin Test Function is Super Smart for Business

RED (小红书)'s New ‘Skin Test’ Function is super smart for business. It evaluates a RED user’s skin condition and suggests skincare products and regimens to drive more sales on the platform.

Chinese Marketing, Cultural Marketing, RED Marketing, Redbook Marketing, 小红书, Social Media MarketingFlorence LeungMarch 8, 2021RED Influencers, Redbook Marketing, RED (小红书), Vancouver Redbook Marketing Agency, Marketing on RED

How to Verify Your RED (小红书) Creator and Business Account

We are placing our bet on the fact that RED will become the next big Chinese social media platform. While WeChat is still the all-encompassing app that ‘does everything’…

RED Marketing, 小红书Florence LFebruary 26, 2021RED (小红书), 小红书 Marketing, Redbook Marketing, Redbook Advertising, Marketing on RED, Chinese Influencer Marketing, Cross-Cultural Marketing, Multi-Cultural Marketing, Vancouver Multi-Cultural Marketing Agency

3 Steps to Grow Your Brand on Xiaohongshu (RED)

With over 20,000 brands and nearly 10,000 third-party e-commerce merchants on RED offering more than 100,000 products. This platform is a gem that should not be overlooked especially if you own a consumer lifestyle brand. Read this article to find out the 3 steps you need to grow your brand on RED.

business, Chinese Marketing, Cultural Marketing, RED Marketing, Redbook Marketing, Social CommerceGuest UserJanuary 22, 2021RED Influencers, Redbook Marketing, RED Marketing, Redbook Advertising, Marketing on RED

What is RED? China’s Most Trusted Social Shopping Platform

Established in 2013, founded by Charlwin Mao and Miranda Qu with the main headquarter based in Shanghai, China. XiaoHongShu has grown to become China’s foremost fashion, beauty, and luxury shopping platform with over 300 million registered users and 85 million monthly active users. Read this blog to know what XiaoHongShu is all about!

Chinese Marketing, Cultural Marketing, Influencer Marketing, Redbook Marketing, RED Marketing, Social Media Marketing, Social CommerceGuest UserJanuary 12, 2021RED Marketing, Chinese Social Media, Redbook Marketing, Redbook Advertising, RED Influencers, Marketing on RED, Vancouver Redbook Marketing Agency

China’s Singles Day Breaks Record Again Selling $71.4B USD in Gross Merchandise Value

Otherwise known as 双十一(Double 11 Day), the day that celebrates people who are not in relationships. The date, 11th of November (11/11), was chosen because the numeral 1 resembles…

WeChat Marketing, WeChat Advertising, Redbook Marketing, Chinese MarketingGuest UserNovember 23, 2020Redbook Marketing, Redbook Advertising, Singles Day 2020, Double 11 2020, Douyin Marketing, Chinese Influencer Marketing