Following up on our recent blog post announcing the many WeChat platform developments and additional functionalities…Read More
he world of WeChat changes by the day, as more functions become open and available to overseas / foreign companies…Read More
As technology evolves at a quicker pace than ever before, keeping up with current technology trends…Read More
Congratulations to our client Birks Group on launching the first ever jewelry WeChat Mini App in Canada!Read More
Storytelling on different social media platforms to create engaging, relevant and thoughtful content is actually a really simple task.
It’s like gong to different parties…Read More
Have you noticed lately that your instagram photo posts aren't getting as many impressions and reaching a smaller audience? Part of the reason may be the increasing popularity of Instagram Stories, which are displayed more prominently across the top of your Instagram feed.Read More
One key success factor to using WeChat advertorials is to make your content a timely and welcomed read for the target audience. For example, our client Regency Lexus had recently launched their branded WeChat account, and was wondering how they could build a presence on the platform.Read More
So...you ran a marketing campaign. Now what?
Clients tend to get supremely excited about a campaign idea, with their minds set on generating more followers because those numbers matter. Engagement, while an easy concept to understand once explained, is still not a focus because it's not as blatantly advertised on their profiles as follower numbers.Read More
Let's say you are the developer for a presale condo high rise out in Burnaby. Would it make sense for you to send the same email to your investors and to your first time home buyers?Read More
Ahhh...the holidays. It's when every brand wants to run a holiday campaign to engage with customers and drive followers. So if your goal is for your customers to engage with your brand, how do you make sure you have a higher success rate?Read More