WeChat News 2020 – WeChat is Beta Testing Personal WeChat Account Verification
WeChat is testing a new beta function to personal users, and now select users who have been selected as part of the beta testing process see an option to verify their personal WeChat Accounts.
How the WeChat Ban will Impact Personal and Business Users
Everyone is asking - will WeChat really be banned in the US? How will this impact WeChat users?
When Cosmetics and Online Gaming Team up: MAC Cosmetics X Honor of Kings Makeup Collection Collaboration
Yes...you read that right.
This caught my eye as I was scrolling through my WeChat article feed.
WeChat For Business || How to Set Up a WeChat Work Account for Your Company
In our last blog article, we covered how WeChat Work Online Meetings make working from home seamless and cohesive between teams…
WeChat vs. Weibo || Which Chinese Social Media Marketing Platform is Right For You?
There are over 1.1 billion registered users on WeChat and over 900 million who use the social app on a daily basis…
WeChat 2019 || Guide to Writing a WeChat Article for a Luxury Brand
Following up on our recent blog post announcing the many WeChat platform developments and additional functionalities…
CASE STUDY || Tailoring WeChat Content and Layout for Luxury Retail
We have stressed more than a few times in our past article posts that WeChat operates as a distinctly different beast, thus it requires tailored content for the platform.
While most of the popular WeChat platforms you see may be news-oriented and push out articles on a daily basis that are text heavy…
How to Write WeChat Articles To Attract 10 Times More Traffic
When writing WeChat advertorials we are often caught between two parties, the WeChat channel vendor (aka the operator of popular WeChat channels who sell spots in their daily WeChat newsletter much like a print newspaper) and the Client.
WeChat Advertising - How Does It Work?
With the privacy policies being quite stringent in China, the WeChat advertising platform has been in beta for the last few years. In order to become a platform for people to place ads, your official WeChat account would need a sizeable following (larger than 100K followers); and in order to advertise on the platform you would also need to have a China bank account, China mobile number and China personal ID.