Posts in Cultural Marketing
How to Build Your TikTok Content Strategy

Last week, we shared our insider tips on TikTok’s algorithm. In this article, we will be sharing our tactics to help you build your TikTok content strategy to align with the algorithm. LET’S GET VIRAL!

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An Insider’s Guide to TikTok’s Algorithm (2021)

If you want to grow your TikTok account, understanding how the algorithm works is very crucial. Read this article to find out our insider tips on how TikTok recommends your content to viewers.

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Top Criteria to Select the Right Influencer for Your Business
Case Study: Working With Chinese YouTube Influencers to Promote Real Estate

Speak their language! Here’s how we collaborated with Chinese YouTube KOLs and Influencers to promote a presale real estate project.

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RED Marketing 2021: Here's Why RED (小红书)'s New Skin Test Function is Super Smart for Business

RED (小红书)'s New ‘Skin Test’ Function is super smart for business. It evaluates a RED user’s skin condition and suggests skincare products and regimens to drive more sales on the platform.

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3 Steps to Grow Your Brand on Xiaohongshu (RED)

With over 20,000 brands and nearly 10,000 third-party e-commerce merchants on RED offering more than 100,000 products. This platform is a gem that should not be overlooked especially if you own a consumer lifestyle brand. Read this article to find out the 3 steps you need to grow your brand on RED.

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What is RED? China’s Most Trusted Social Shopping Platform

Established in 2013, founded by Charlwin Mao and Miranda Qu with the main headquarter based in Shanghai, China. XiaoHongShu has grown to become China’s foremost fashion, beauty, and luxury shopping platform with over 300 million registered users and 85 million monthly active users. Read this blog to know what XiaoHongShu is all about!

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3 Ways Bilibili Can Help Grow Your Business

Founded in 2009, Bilibili began as a niche video platform focused on anime culture in China. With this new wave of vloggers, marketers are paying more attention to this platform. While Bilibili still has its roots in anime culture, it has since diversified its video content to cater to many more audiences such as music, tech, lifestyle, and fashion. Here are 3 ways how Bilibili can help grow your business.

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