Will Bilibili Become A New Advertising Platform For Luxury Brands?

In our last blog post, we talked about the tremendous growth of Bilibili and how brands can promote themselves on the Chinese short video social platform. Bilibili has already surpassed Youku to become the 3rd most popular Chinese video platform. However, is Bilibili the right advertising platform for luxury brands?

business, Business strategy, Chinese Marketing, Cultural Marketing, Influencer Marketing, marketing, Marketing Strategy, Online Marketing, Video Marketing, BilibiliGuest UserOctober 5, 2021bilibili, bilibili marketing, bilibili video, generation Z, Gen Z, Chinese luxury consumption, Chinese luxury market

How To Promote Your Brand on Bilibili

Last year, we shared 3 ways Bilibili can help to grow your business; Bilibili has grown tremendously since then. In this article, we share some ways to promote your brand on Bilibili.

3 Ways Bilibili Can Help Grow Your Business

Founded in 2009, Bilibili began as a niche video platform focused on anime culture in China. With this new wave of vloggers, marketers are paying more attention to this platform. While Bilibili still has its roots in anime culture, it has since diversified its video content to cater to many more audiences such as music, tech, lifestyle, and fashion. Here are 3 ways how Bilibili can help grow your business.

Chinese Marketing, Cultural Marketing, Influencer Marketing, Marketing Strategy, Online Marketing, businessGuest UserDecember 28, 2020bilibili, bilibili marketing, Chinese Social Commerce

The 6 Chinese Online Video Platforms You Need to Know About

After a decade of development and innovation, many video platforms and short video apps have emerged in China. Let's take a look at the top 6 Chinese online video platforms you need to know about.

Chinese Marketing, Video Marketing, Social Media Marketing, Social CommerceGuest UserDecember 16, 2020Chinese Social Media Marketing, Douyin, youku, kuaishou, bilibili, tencent, iqiyi, chinese video platforms