[Beauty & Skincare] How Influencers and Brands can Avoid Getting Penalized for Brand Collaborations on Little Red Book
[Beauty & Skincare] How Influencers and Brands can Avoid Getting Penalized for Brand Collaborations on Little Red Book

In our recent beauty and skincare Little Red Book influencer campaigns in the past 3 months, we’ve had influencer posts get flagged by the platform and the post reach limited because they violated content regulations.

If you are an influencer on Little Red Book, or if you are a brand working with influencers on Little Red Book, you’ll want to pay attention to this blog post so you don’t get flagged!

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Cultural Marketing, Redbook Marketing, RED Marketing, Little Red BookFlorence LLittle Red Book Marketing Agency, Little Red Book, Chinese influencers, Chinese KOLs, Skincare, Beauty
CASE STUDY: Chinese Influencer Marketing for Chefs Plate
CASE STUDY: Chinese Influencer Marketing for Chefs Plate

Our Influencer Marketing Specialists collaborated with 15 Chinese influencers across YouTube and Little Red Book to promote the Chefs Plate meal kit delivery service to the Chinese community across Canada.

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Chinese Marketing, Influencer Marketing, Cultural MarketingFlorence L131 water streetChinese Influencer Marketing, Chinese KOLs, Vancouver Redbook Marketing Agency, Vancouver Chinese Marketing Agency, vancouver digital marketing agency, Chinese YouTube Influencer Campaign, Little Red Book Influencers, Little Red Book Marketing Agency
Little Red Book Influencer Marketing: 3 Things to Check Before Spending Your Money
Little Red Book Influencer Marketing: 3 Things to Check Before Spending Your Money

Little Red Book is definitely the new trending platform, and just like how influencers all made moves to set up their presence on TikTok when the new and hot platform came along, WeChat users are all migrating to Little Red Book or at least working to build both audiences at the same time. If you want to engage influencers on Little Red Book, you need to check these 3 things before putting any money down.

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Chinese Marketing, Influencer Marketing, Little Red Book, 小红书Florence LLittle Red Book Marketing Agency, Little Red Book, Chinese Influencer Marketing, Chinese Influencers, Little Red Book Influencers
Catalyst Agents’ View on Future Metaverse Opportunities
Catalyst Agents’ View on Future Metaverse Opportunities

In the last quarter of 2021, Facebook changed the company’s name to Meta. The term “Metaverse” has been gaining a lot of exposure ever since. Yet, the Metaverse is still a new concept where there is no singular or unified definition of it. In this article, we will summarize our findings and what we expect to see in the Metaverse in the foreseeable future.

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Guest User
4 Considerations to Build a Better Little Red Book Content Strategy & How to Apply Them to 3 Content Categories
4 Considerations to Build a Better Little Red Book Content Strategy & How to Apply Them to 3 Content Categories

In this blog post, we will cover 4 tips to build an authentic content strategy, and how to apply them in different content categories.

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Bilibili, Chinese Marketing, Cultural Marketing, Influencer Marketing, Little Red Book, Marketing Strategy, RED Marketing, Redbook Marketing, 小红书Guest UserLittle Red Book Marketing Agency, Little Red Book, Little Redbook Marketing, Little Red Book Marketing Tips, Redbook Marketing, RED (小红书), RED Marketing Case Study, RED Growth Strategy, RED Marketing, RED Influencers, Marketing on RED, digital marketing, Chinese economy, Chinese marketing, Chinese Marketing Agency, Chinese Marketing, Vancouver Chinese Marketing Agency, Vancouver marketing agency, Vancouver WeChat Marketing Agency, Vancouver Instagram Marketing, Vancouver Multi-Cultural Marketing Agency, vancouver real estate marketing agency, vancouver digital marketing agency, Vancouver Redbook Marketing Agency, Vancouver Social Media Marketing
How to Leverage Your Headline and Cover Photo on Little Red Book
How to Leverage Your Headline and Cover Photo on Little Red Book

In this blog post, we get hands on and show you how to apply our tips to create content for RED! In the upcoming Little Red Book series, we will be getting into specifics of full-stack high-performing content on RED. Let’s get started with your post cover photo and headline!

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Chinese Marketing, Cultural Marketing, Email Marketing, Influencer Marketing, Little Red Book, Marketing Strategy, RED Marketing, Redbook Marketing, Social Commerce, Social Media Marketing, 小红书Guest UserLittle Red Book Marketing Agency, Little Red Book, Little Red Book Marketing Tips, Little Redbook Marketing, Redbook Marketing, RED (小红书), RED Marketing Case Study, RED Growth Strategy, RED Marketing, RED Influencers, Marketing on RED, Chinese KOLs, Chinese Social Media, Chinese Marketing Agency, Chinese Marketing Case Study, Vancouver Chinese Marketing Agency, Vancouver Redbook Marketing Agency
Vichy Canada Lunar New Year Product Packaging Design Project
Vichy Canada Lunar New Year Product Packaging Design Project

In the fall of last year we had the pleasure of working with the Vichy team based in Montreal to design a Lunar New Year brand packaging for their flagship products — MINÉRAL 89 and LIFTACTIV HA WRINKLE FILLER.

While all new year packaging would likely be red, what could we do differently to highlight the strength and spirit of the Year of the Tiger?

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Chinese Marketing, Cultural Marketing, Ethnic Marketing, Marketing StrategyFlorence LProduct Packaging Design, Cultural Marketing, Chinese Marketing Agency, Chinese Marketing Case Study, Chinese Product Packaging Design, Vichy Canada, Year of the Tiger, Lunar New Year Campaign