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Resources Little Red Book Tutorials Chinese Social Media Tutorials WeChat Marketing Mastery Course The Cultural Marketer Podcast Daily marketing tips on TikTok Blog CAREERS Contact Us

Posts tagged Influencer marketing for companies

Micro-Influencers vs. Macro-Influencers: Which Is Right for Your Campaign?

In today's influencer marketing landscape, brands have two main options: partner with micro-influencers or macro-influencers. But which one is right for you?