Micro-Influencers vs. Macro-Influencers: Which Is Right for Your Campaign?

In today's influencer marketing landscape, brands have two main options: partner with micro-influencers or macro-influencers. But which one is right for you?

Chinese MarketingBetty ShenDecember 29, 2023Influencer marketing for companies, influencer marketing, influencer campaigns, social media marketing, social media campaign

Case Study || How To Run A Successful Contest On Instagram

Social Media campaigns such as giveaways have long been a standard practice for brands looking to quickly boost their followings on Instagram or drum up excitement and interest…

Instagram Marketing, Social Media MarketingFlorence LeungNovember 25, 2019Catalyst AgentsSocial Media Marketing, social media campaign, Storytelling on social media, Instagram campaign, Instagram marketing, Instagram influencer Marketing

CASE STUDY || Innovative Instagram Campaigns to Boost Engagement

As technology evolves at a quicker pace than ever before, keeping up with current technology trends…

Instagram Marketing, Online Marketing, Social Media MarketingGeorge LysikatosFebruary 13, 2019Instagram Marketing, The North Face Vancouver, social media campaign, Vancouver Social Media Marketing, Innovative Social Media Campaigns

How to Plan a Successful Instagram Holiday Campaign

Ahhh...the holidays. It's when every brand wants to run a holiday campaign to engage with customers and drive followers. So if your goal is for your customers to engage with your brand, how do you make sure you have a higher success rate?

Social Media Marketing, Online Marketing, Instagram MarketingFlorence LeungDecember 4, 2017Catalyst Agentsonline marketing, Instagram campaign, Instagram marketing, how to plan a successful social media campaign, Social Media Marketing, social media campaign, Vancouver marketing agency, wechat agency vancouver