3 Ways to Grow Your Oasis by Weibo Following Organically
Have you heard of the Oasis social network platform by Weibo? If you haven’t, you will want to read our previous post announcing its arrival a few months back.
3 Ways to Grow Your WeChat Official Account
This is our most-asked question of ALL-TIME. Why? Because every business wants to have a presence on WeChat, and once they have jumped through all the hurdles to set up a WeChat Official Account…
4 Marketing Tactics Skincare Brands Use to Sell More to Chinese Shoppers
Since the onset of the pandemic, people have been staying home more, and when they do go out, they are wearing face masks, resulting in a hard hit to the makeup and cosmetics industry…
Short Video Platform Kuaishou Releases Guidelines for Livestream Retailers
With social distancing measures as a foreseeable, ongoing measure to containing the pandemic's spread, retailers are continuing to flock to online live stream platforms in China as a growing revenue source…
WeChat New Function to Assign Incoming Leads to Salespeople
WeChat Official Accounts that are Service type business accounts can now assign sales leads and inquiries to specific salespeople on their team. Read our tutorial on this new function to see how you can apply for it, get set up, and start assigning customers to your sales team!
What's 618? Why Should You Care?
It's the largest mid-year shopping festival in China after Singles Day. Originally started by JingDong (JD.com), a China eCommerce platform, as a shopping event on June 18th, 2010, other eComm platforms have all hopped onto the bandwagon since then.
TikTok Advertising Now Available with Catalyst Agents!
You can’t deny it - TikTok is the next social media wave. In the past quarter, TikTok has seen its Canadian user base grow by 44% to 7.5M users.
Celebrating L.O.V.E.: Douyin, WeChat and Weibo '520' Chinese Valentine's Day Campaigns
The numeric pronunciation of '520' in Mandarin Chinese sounds like 'I Love You', and that is how the localized version of Valentine's Day in China was born.
Mother's Day Marketing Campaign: Huawei's The Concert at 4 AM
Huawei’s unconventional marketing campaign resonates emotionally with its target audience and celebrates a mother’s unconditional love for their child while integrating the benefits of its Huawei GT 2 smartwatch.