On Branding: What Do You Want Your Customers To Say?
What's the most important question you should ask when coming up with your brand?
Online Marketing: Is Your Brand Engaging With or Broadcasting At Customers?
Is your brand broadcasting content online and talking at the customer? Compliment your content strategy with and engagement strategy so you are having a conversation with your customers. It's better than any loyalty program you can implement.
Market Research: Focus Groups VS. Consumer Observation
Considering a new product, service or business? Where should you gather data that will help you make strategic decisions? Read this to find out more about the pros and cons of two common market research data gathering methods.
On Pricing Strategy: Setting The Right Price
How do you go about setting the right price for your product or services? Adopt our suggested thought process to think through your pricing strategy.
Social Media Advertising VS. Google Adwords Marketing
Business owners usually come to us with this question because they don't know where they should put their money for the best return. Our question then becomes, what do you want to achieve with this budget? To figure out what will work best for your business objective, first take a look at the mindset your prospects are in on each platform.
How Do I Add a Payment Method to My WeChat Wallet?
Wondering how you can add a payment method to your WeChat personal account? Here is our step-by-step guide.
5 Best Practices For Small Businesses Using WeChat
Read our 5 Best Practices for Small Businesses Using WeChat to make the most of your WeChat profile to generate leads and sales.
5 Best Practices for Companies Using WeChat
Effectively using WeChat for your business will help generate new sales leads and round out your international digital and social sales strategy. Read our 5 best practices for companies using WeChat.