New China Advertising Laws || Prohibited Terms

In 2015, the Chinese Government has updated their advertising regulation to protect the interests, health and safety of Chinese consumers, limiting the kinds of claims brands can make…

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CASE STUDY || Eclipse at Lumina Brentwood WeChat Advertorial Content Generation

What do you say about an area that is no longer considered 'hot'? Brentwood in Burnaby British Columbia was a hot spot for real estate investors a few years ago when the city announced plans for a major redevelopment…

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