Case Study || How To Run A Successful Contest On Instagram
Social Media campaigns such as giveaways have long been a standard practice for brands looking to quickly boost their followings on Instagram or drum up excitement and interest…
Still Stuck on WeChat? You Need to Learn About the New [OASIS] Social App by Weibo
There’s a new social platform in the Chinese social media space, now available by invite only and day by day all the celebrities in China are signing up for the platform…
New WeChat Function - QR Codes with Search Keyword Prompts
For those of us residing in North America, we may be under the impression that QR codes were a thing more than ten years ago, but never…
New China Advertising Laws || Prohibited Terms
In 2015, the Chinese Government has updated their advertising regulation to protect the interests, health and safety of Chinese consumers, limiting the kinds of claims brands can make…
CASE STUDY || Using Instagram Highlights to Market A Commercial Developer's Portfolio
Technology is just a tool and enabler, how you use the tools at your disposal is the difference between average and strategic…
CASE STUDY || Customizing An Influencer Photography Tutorial to Market Real Estate
Influencer marketing is without a doubt one of the most power marketing tools to promote…
CASE STUDY || Eclipse at Lumina Brentwood WeChat Advertorial Content Generation
What do you say about an area that is no longer considered 'hot'? Brentwood in Burnaby British Columbia was a hot spot for real estate investors a few years ago when the city announced plans for a major redevelopment…
CASE STUDY || Innovative Instagram Campaigns to Boost Engagement
As technology evolves at a quicker pace than ever before, keeping up with current technology trends…
SOCIAL MEDIA PLATFORMS || STORYTELLING ON DIFFERENT PLATFORMS
Storytelling on different social media platforms to create engaging, relevant and thoughtful content is actually a really simple task.
It’s like gong to different parties…