Travelzoo Canada - Ultimate Crowdsourced Road Trip

Travelzoo Canada tasked us with designing and building an online interactive tool for their project, Travelzoo's Ultimate Crowdsourced Road Trip, showcasing recommendations submitted by Travelzoo members across Canada. Given travel restrictions with the global pandemic, Travelzoo wanted to provide an online tool featuring tailored road trips itineraries to let Canadians explore their country in the safety of their own cars during the summer months.

The key constraints were to design, build, and test the interactive online road trip maps and deliver the tool by July 1st in time for Canada Day. This was a 3-week turnaround time from start to finish. We worked closely with the client to consult on the design and creative keeping in mind the time constraints, and the result was an interactive map with map pins that would reveal travelers' recommendations for road trip stops and things to see and do at each location.

With a tightly managed production schedule, we were able to deliver the finished platform (mobile and desktop versions) with time for testing and refining for July 1st, Canada Day. Designed for a mobile-first environment, we created a modern user interface, an intuitive user experience, and gave the map a look and feel that aligns with Travelzoo’s brand palette and invites members to engage and book their new trips.