Concord Adex
Event Planning｜Brand Collaborations Sourcing and Brokering
The Challenge
Organize and host a social media marketing conference tailored for real estate professionals.
Our Approach
The real estate industry is increasingly seeing the value of social media, so we collaborated with Concord Adex in Toronto to organize and host a one-day social media conference to help realtors and real estate developers learn more about how they can use each channel to strengthen their online presence. Our team secured partnerships with Hootsuite to invite their team to speak at our sessions to share their insights and expertise. We also invited a certified LinkedIn Instructor to teach attendees how to build a LinkedIn profile. Finally, our Founder, WeChat Specialist Florence Leung, delivered a session on how to use WeChat for Business.
Results
Over 400 realtors, real estate marketers and developers attended the sessions.