TIKTOK MARKETING -- 3 Reasons Why You Should Post Long-Form Content on TikTok
TikTok has recently changed its algorithm to promote longer videos, making it a more attractive option for creators to post long-form content. Why would a social media platform want you to watch longer videos? Here are three reasons why posting long-form videos on TikTok is beneficial for you as a Content Creator or brand.
Little Red Book Content Red Flags for Real Estate Businesses and How to Avoid Them (Part 1)
One of the key things that gets a lot of users in trouble when posting on Chinese social media is using superlative words that the platform considers misleading.
Five Chinese Influencer Marketing Trends You Need to Know for 2024
The Chinese influencer marketing market is constantly evolving, and there are several new trends that brands should be aware of if they want to build a strong brand presence on popular social media platforms like Little Red Book and Douyin. Here are 5 trends in Chinese influencer marketing that you need to know in 2024.
CHINESE INFLUENCER MARKETING -- Five Tips on How to Choose the Right Chinese Influencer for Your Brand
Influencer marketing is a powerful way to reach a new audience and drive sales. But with so many influencers out there, how do you choose the right one for your brand?
TIKTOK MARKETING -- 5 Steps to Grow Your TikTok Following
In the dynamic world of social media, TikTok has emerged as a powerhouse platform for creative expression and content discovery.
LITTLE RED BOOK UPDATE -- Verification Status for Overseas Real Estate Companies
Little Red Book has instilled a new regulation that overseas real estate companies, which basically includes companies outside of Mainland China, will not be able to apply for verification.
3 Steps Our Team Follows to Create Engaging Social Media Content Ideas
Our team's journey toward consistently engaging social media content revolves around three essential steps. These steps lay the foundation for fostering meaningful connections and delivering value to our audience.
Crafting Compelling Copy: 5 Tips to Create Compelling Hooks So That Viewers Don't Skip Your Content
With a seemingly endless stream of content vying for attention, how do you ensure that your message stands out? The answer lies in crafting compelling hooks that captivate your viewers from the very beginning.
Colour Psychology: Shaping Brand Perception and Influencing Purchase Decisions
When it comes to making purchasing decisions, there's more at play than just the product itself.